Seeing the Big Picture About Small Business and Opportunities for Female Entrepreneurship

Today I attended WomanCon 2013 in New York City; the first female entrepreneurship conference of its kind for aspiring entrepreneurs who happen to be women. I will write more about it next week, but I was very impressed with Peggy Wallace and her take on the “entrepreneurship space” women are trying to carve for themselves these days, and how to fund that process. To paraphrase her two takeaways that really resonated with me, I first need to point out that I myself have been reflecting on The Big Picture; in technology, in entrepreneurship, and in life. In fact, I just wrote an article about it, for my column in the business section of The Huffington Post entitled, Seeing the Big Picture: What Female Entrepreneurs Can Learn From iOS 7 and the Steve Jobs Time Capsule.

Peggy Wallace, a seasoned, knowledgeable, and insightful angel investor/consultant, also has the Big Picture on her mind; when it comes to women and business. She gave attendees two tips that we should really take to heart:

1. What’s your Big Picture? Understand what kind of company you are, so that you navigate the landscape accordingly re: debt.

2. When seeking funds, remember; female entrepreneurship still tends to get immediately funneled as “small business” even if you plan BIG and have IPO aspirations!

As a bootstrapping, socially conscious female entrepreneur with some non-profit leanings, the Big Picture is still somewhat a work in progress. As a seasoned educator, speaker, and team player, and a visual learner myself, I am particularly excited about the visually innovative and elegant user interface of iOS 7, and what it means to my Big Picture as both an entrepreneur and human being. That is why I want to introduce more people to Dan Roam’s Ode to Pictures.

Here’s to the power of the Big Picture and to creatively preserving its memory. I will leave you with a quote from Shakespeare, and return next week with more musings from WomanCon 2013…..





About penina4niceinitiative

Penina Rybak MA/CCC-SLP, TSHH, CEO of Socially Speaking LLC, is the author of "The NICE Reboot: A Guide to Becoming a Better Female Entrepreneur". She is an Autism specialist and educational technology consultant turned social entrepreneur. She is also a pediatric speech therapist and the creator of the Socially Speaking™ Program & iPad App. Her second book, "Autism Intervention in the iEra" was published in 2015. Since 2010, Penina has been a national/international speaker about social communication development, balancing humanity and technology, and best practices re: mobile and social technology. Connect with her on LinkedIn to learn more. You can also find her on Twitter: @PopGoesPenina, Facebook: Socially Speaking LLC, Google+ at The NICE Initiative for Female Entrepreneurship, and Pinterest and YouTube as well.
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